Today
We are embarking on a new mission – we call it Net-Zero 2045. Why? The United Nations defines Net Zero as "the reduction of greenhouse gas emissions to as close to zero as possible".
This mission will guide our actions in the years ahead. Part of this journey includes measures at our production sites as well as in the upstream and downstream value chain.
As of today, we have already begun putting our mission into action:
New heat exchangers are in use in our production: We convert green, electrical energy and ambient heat into usable thermal energy for our operations. We purchase 100% green electricity with a guarantee of origin and actively save electricity.
Our third photovoltaic system now generates part of the electricity we need directly from the sun. In addition to reducing our own footprint, we contribute financially to environmental protection projects.
Both our large and 3kg dog food packaging are made from materials that can be recycled in Germany.

Tomorrow
An important part of our journey towards the Net Zero mission is to look at our production methods step by step. We want to continuously improve these and reduce energy consumption, as well as, find alternatives to fossil fuels.
The plan: By 2035, we will reduce our direct Scope 1 + 2 emissions by 40 % at the Kleinheubach site and develop targets for our Scope 1 + 2 emissions at our Nowy Tomyśl site in Poland. We are currently drawing up a strategy including measures for Scope 3 and are thus addressing the main factors for reducing greenhouse gas emissions.
Greenhouse gas emissions from sources directly controlled by a company. For us, these are all emissions generated during production.

Indirect greenhouse gases from secondary energy sources, such as electricity, steam, cooling and heating.

Emissions we do not produce ourselves, but for which we are indirectly responsible through our upstream and downstream value chain. This includes emissions from raw materials, freight transport, or business travel.

We're going further
There is still a lot to do before we reach our goal. Until then, we will continuesly review our processes, scrutinise them, and optimise them - step by step – to move closer to our target.